Flower Petals Explode Like A Volcano Over Town In Costa Rica for a SONY 4K Commercial

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It may have looked like a scene out of a dream, but, for one day last year, a town in Central America was covered in 8 million flower petals.

While the rain of petals over Costa Rica was all part of a shoot for a Sony advertising campaign, the beautiful display stood out in its own right for the explosion of color.

Organized by international advertising agency McCann, the idea was to cover the area near the Irazú Volcano — located in central Costa Rica — with a flower petal for every pixel in Sony’s 4K Ultra HD TV.

With the help of local residents, the team collected the most vibrant and colorful flower petals they could find in the region. In all, it took them more than two weeks to pick the 3.5 tons of petals used to flood the streets with color, according to behind-the-scenes coverage posted by Sony UK.

McCann enlisted photographer Nick Meek to capture the colorful explosion.

See the amazing commercial shot here.

Source: Huffington Post

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Some of my favorite images from YAGP book.

YAGP Photography book by Drew A. Kelley is a beautiful body of work that captures the intensity and emotions during the make or break moment in an aspiring dancers life. The photographs showcase the artistry of the dancers and the photographer. A combination of two things I love, dance and photography, YAGP is a book that belongs in your collection. 

To learn more about the book go to www.drewakelley.com.

To see Slate.com’s feature of the book go here. 

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Flowering Cole Fields Near Xinghua City, China
Photo by: 
Wang Kaicheng

Flowering Cole Fields Near Xinghua City, China

Photo by: 

Wang Kaicheng

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Original Article here.

Original Article here.

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Russian photographer Alexey Kljatov has created an ingenious and inexpensive DIY camera rig capable of capturing excellent close-up pictures of snowflakes. All Kljatov’s setup uses is a board, a screw, some tape, a piece of glass and the lens from an old Russian camera -  he goes into more detail on how to create it in this blog post. The DIY gear, however, does not detract from the enchanting icy beauty of his photographs. And snowflakes are the perfect models – no two are exactly alike, so each picture will be unique! View original article here.

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Humans do incredible crazy things.

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The most fascinating thing I have seen in quite a while. The creativity of the human mind is limitless.

Blurring the lines between real and surreal, Miwa Matreyek’s mesmerizing projects integrate animation and live performance, creating an intricate interplay between projected visuals, body, and space.

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Rubber Duck
Hong Kong 2013
14 x 15 x 16,5 meters

by: Florentijn Hofman

The Rubber Duck knows no frontiers, it doesn’t discriminate people and doesn’t have a political connotation. The friendly, floating Rubber Duck has healing properties: it can relieve mondial tensions as well as define them. The rubber duck is soft, friendly and suitable for all ages!

The work has traversed global waters since 2007 and could be seen in St. Nazaire (FR), Sao Paulo (BR), Auckland (NZ), Hasselt (BE),Osaka and Hiroshima (JP), Sydney (AUS), Nürnberg (DE), Amsterdam (NL) and more places.

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Photography by Izidor Gasperlin

Photography by Izidor Gasperlin

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